函电书写基本原则0磨刀机
兴和五金网 2022-11-25 00:12:29
函电书写基本原则
函电书写基本原则 2011年12月10日 来源: 一、Courtesy 礼貌语言要有礼且谦虚,及时地回信也是礼貌的表现。例如:We have received with many thanks your letter of 20 May, and we take the pleasure of sending you our latest catalog. We wish to draw your attention to a special offer which we have made in it.You will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of 20 May.二、Consideration 体谅写信时要处处从对方的角度去考虑有什么需求,而不是从自身出发,语气上更尊重对方。例如:“You earn 2 percent discount when you pay cash. We will send you the brochure next month. ”就比 “We allow 2 percent discount for cash payment. We won't be able to send you the brochure this month.” 要好。三、Completeness 完整一封商业信函应概况了各项必需的事项,如邀请信应说明时间、地点等,确忌寄出含糊不清的信件。四、Clarity 清楚意思表达明确,要注意:(一)避免用词错误:例如:As to the steamers sailing from Hong Kong to San Francisco, we have bimonthly direct services.此处bimonthly有歧义:可以是twice a month 或者once two month.故读信者就迷惑了,可以改写为:1.We have two direct sailings every month from Hong Kong to San Francisco.2.We have semimonthly direct sailing from Hong Kong to San Francisco.3.We have a direct sailing from Hong Kong to San Francisco.(二)注意词语所放的位置:例如:1. We shall be able to supply 10 cases of the item only. 2. We shall be able to supply 10 cases only of the item.前者则有两种商品以上的含义。(三)注意句子的结构:例如:1.We sent you 5 samples yesterday of the goods which you requested in your letter of May 20 by air.2.We sent you, by air, 5 samples of the goods which you requested in your letter of May 20.五、Conciseness 简洁(一)避免废话连篇:例如:1.We wish to acknowledge receipt of your letter...可改为:We appreciate your letter...2.Enclosed herewith please find two copies of...可改为: We enclose two copies of...(二)避免不必要的重复:(三)短句、单词的运用:Enclosed herewith----->enclosedat this time----->nowdue to the fact that----->becausea draft in the amount of $1000----->a draft for $1000六、Concreteness 具体七、Correctness 正确
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